Online Booking for Clients: Altegio and Other Services for Salons and Specialists (2026)
In short: online booking takes calls and messages off the specialist's or administrator's plate: clients pick the service, specialist and free slot themselves, and the system reminds them about the visit. Altegio is a full system for businesses with several staff or branches: booking, CRM, finance, payroll and inventory in one place. If you work alone or run a small studio, simpler apps may suit you better; we compare them below.
What online booking gives you
- 24/7 booking. Clients book from your website, social media or a messenger, even while you are working or asleep.
- Fewer no-shows. Automatic reminders by SMS, messengers or push notifications.
- A tidy schedule. No two clients in the same slot and no bookings lost in notes.
- Client history. You see who had what done and when they last came, so it is easier to invite them back.
Altegio: what it can do
Altegio is a platform for beauty salons, clinics, fitness studios, schools, car services and other appointment-based businesses. ALTEGIO LTD describes itself as a European IT holding; it has a Ukrainian version of its website and apps, and according to the website, data is stored in the EU.
- Online booking from a website, app, messengers and social media.
- Reminders via WhatsApp, SMS, email and push.
- CRM: visit history, no-shows, memberships, a loyalty programme.
- Finance and accounting: cash flow, payroll, inventory of consumables, statistics by branch.
- Altegio.me client app: clients see all their bookings and can reschedule, buy a membership or a gift certificate. Altegio offers it instead of a separate branded app.
- Connecting an AI assistant. Through Altegio's MCP server you can connect Claude, ChatGPT or Cursor and, in a chat, find clients, reschedule bookings and look at your numbers, within your account's permissions.
How much Altegio costs in Ukraine
The price depends on the number of staff: billed monthly, it is UAH 300 per staff member per month. Prices exclude VAT. There is a 7-day free trial with no bank card.
| Staff | Monthly | Yearly* |
|---|---|---|
| Up to 2 | UAH 600 | UAH 7,200 |
| 5 | UAH 1,500 | UAH 18,000 |
| 10 | UAH 3,000 | UAH 36,000 |
| Up to 20 | UAH 6,000 | UAH 72,000 |
| Unlimited | UAH 7,500 | UAH 90,000 |
*A yearly payment gives 21 months of use (12 + 9 free): for 2 staff that is about UAH 343 a month instead of UAH 600. You can also pay for 3 months (+1 free) or 6 months (+3 free). All plans are on the Altegio card.
Other online booking services
Bookon CRM is a system from the Ukrainian company Binotel for beauty salons, barbershops and other service businesses. 24/7 booking from your website and social media, an appointment book with access for each specialist, a client profile with visit history, calls and SMS straight from the profile, and analytics by specialist. You can manage bookings from the Bookon Biz mobile app. According to the Binotel website, the Bookon licence costs UAH 750/month for a salon with 5 specialists, and Bookon One costs UAH 375/month for up to 2.
Sprava is a Ukrainian app for specialists and small salons. You add a booking link to Instagram, and clients choose the service, specialist and time themselves. It has SMS reminders, client history and notes, team schedules and earnings tracking.
bety is a Kyiv-made app for beauty professionals. Each specialist gets a mini-site with 24/7 booking; clients can attach a reference photo, reschedule or cancel. There is prepayment, which cuts last-minute cancellations, reminders via a Telegram bot and SMS, feedback collection and rebooking invitations.
PYFO is an app and CRM for beauty professionals with a personal booking page. Besides the calendar, it has a directory of specialists: clients search by rating, location and work, and specialists can post a portfolio and collect reviews.
ShineBooking serves both sides: clients find specialists nearby on a map, watch video profiles and reviews and book in two taps, while specialists get a personal site, a calendar without double bookings, a client base, income analytics and sync with Google and Apple Calendar.
Booking a doctor
Healthcare has its own services that patients use themselves. Helsi lets you find a doctor or clinic, book an appointment and get an online consultation. My Doctor Eleks is an app for patients of facilities that use the Doctor Eleks information system: appointment booking, medical documents, e-prescriptions and referrals.
What to choose
| Your situation | What to look at |
|---|---|
| A salon or chain with several specialists that needs finance, payroll and inventory | Altegio |
| A salon or barbershop that wants to call and text clients right from their profile | Bookon CRM |
| A specialist or small team taking bookings from Instagram | Sprava |
| A beauty professional who needs prepayment | bety |
| You want new clients to find you in a directory | PYFO, ShineBooking |
| Booking a doctor | Helsi |
FAQ
Can I try Altegio for free?
Yes, there is a 7-day trial with no bank card.
Is Altegio available in Ukrainian?
Yes, Altegio has a Ukrainian version of its website and apps, and prices for Ukraine are in hryvnias.
What if clients don't show up?
Turn on automatic reminders; every service in this article has them. If there are still many no-shows, prepayment helps, as in bety.
Not sure what to choose?
Ask Elya: she will pick a service for the way you work and your budget.
Fact-check date: October 30, 2026. Altegio prices are for Ukraine and exclude VAT. Service terms may change — check them on the official websites.